On The Up: NES Boutique in Hamilton celebrates 25 years in business

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It was the year 2000, on an overcast morning in May, when Vanessa Herbert (nee Nieper) launched her first fashion label and clothing store in Hamilton.

Now, 25 years, a rebrand and a change of hands later, NES is still going strong and preparing for a new chapter.

Herbert said she always had a passion for fashion, sewing her own clothes and sketching designs while working as a travel agent at Flight Centre in Auckland, but she didn’t think that she could turn it into a career.

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