On The Up: NES Boutique in Hamilton celebrates 25 years in business

It was the year 2000, on an overcast morning in May, when Vanessa Herbert (nee Nieper) launched her first fashion label and clothing store in Hamilton.

Now, 25 years, a rebrand and a change of hands later, NES is still going strong and preparing for a new chapter.

Herbert said she always had a passion for fashion, sewing her own clothes and sketching designs while working as a travel agent at Flight Centre in Auckland, but she didn’t think that she could turn it into a career.

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