
Emporium founder sets up arts creativity fund for city school children
He’s possibly best known for establishing a store that for decades has helped many Hamilton youngsters find material for their school art projects.
Now David Lloyd is taking that role one step further with the establishment of a philanthropic fund that will help supply the city’s schools with money to foster their pupils’ creativity.
Managed by Momentum Waikato, the D Lloyds' Art Fund is named after both David and his son Dax, who died last year in Sydney following a cardiac arrest.
But before he gets into the specifics of explaining why he is doing what he is doing, there is one thing Lloyd wants to make clear:
“The apostrophe in the fund’s name comes after the S. That’s because it’s for Dax as well as myself. I realise the placement of that apostrophe is going to wind people up, but that’s tradition. I did leave the apostrophe out of Davids Emporium and that drove some people mad.”
It would be fair to say Lloyd, 83, has long been known for his cheeky sense of humour. He is also well known as an arts patron, and since he was 60 he has been making grants to Waikato schools to support their arts programmes.
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